What it writes
- Product descriptions that lead with what shoppers and assistants ask about: material, size, fit, care, who it's for.
- Meta titles and meta descriptions for Google, the right length, with the words people actually search. See the bulk meta guide.
- Image alt text that describes what's in the photo, for accessibility and for assistants that can't see images.
- Product facts as structured attributes, so AI-ready product data can publish them.
- Collection descriptions and SEO for every collection page.
Fact lock
Generic AI copy invents things: “premium quality”, “perfect for any occasion”, a material it guessed from the photo. That is worse than useless when an AI assistant quotes it back to a shopper.
Fact lock is on in every plan. StoreAi can only state facts it finds in your product data, your reviews or the notes you give it, and every claim in the draft shows where it came from. If it can't support something, it leaves it out and tells you what's missing.
“Great shirt for summer. High quality fabric. → Breathable 100% European linen with a relaxed camp collar. Customers say it runs half a size large.”
Your brand voice
On Starter and up, set your brand voice once. StoreAi reads your best product pages and drafts a summary, your tone, habits to keep and things to never say, and you edit it. Every rewrite follows it, so 4,000 products still sound like one shop.
Keeps what you've built
Rewrites keep your images, size tables and embeds exactly where they were. Only the words change. Every change keeps the version it replaced, and you can put back one field on one product or a whole run. See undo and history.
Questions
- Is Catalog Studio an SEO tool?
- Not mainly. It makes product pages correct and complete for shoppers and AI assistants. Search data works quietly underneath so your copy uses the words people search, and it writes your meta tags too.
- Will Google penalise AI-written descriptions?
- Google's guidance is about quality, not how text was written. Pages that state real, specific facts that help shoppers are what it rewards. Fact lock exists so every line is real.
- Can I edit drafts before they go live?
- Yes. Every draft can be edited, approved or rejected, one by one or in bulk.